Virally yours
by John Fontana on May 2, 2008 11:28 AM EDT
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PrintThat last poll? About the #1 draft pick? It's irrelevant. Brant James article in the St. Petersburg Times this morning shows why. Steve Stamkos will indeed be the top pick for the Lightning.
Why so sure? Because when a sports franchise employs a Hollywood marketing blitz comparable to what has been used the last year for The Dark Knight (in theaters later this summer) hyping a prospect, you know they are big on them.
(hats off to the guys who thought up the flash mob viral marketing, if it was Koules people or an ad agency somewhere in the Bay area)
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