The League, in cooperation with TSN, will unveil the results of the Draft Drawing live during a 30-minute program – titled "Scotiabank / NHL Draft Lottery™" – produced and televised by TSN in Canada. The special presentation will be simulcast on VERSUS in the U.S. Furthermore, the results will be streamed live on NHL.com and TSN.ca.
Lightning press release -- and example of commercialized sports-related events.
almost 3 years ago
John Fontana
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