As seen on TV! Operators are standing by!
The Bolts partner up with TV pitchman Anthony Sullivan with their latest ticket package, with opinions on the package and commercial varying from positive to stereotypical.
nhl marketing
"Socially" supported despite the lockout
It's a bit of a contradiction that the NHL brand is tarnished, there is a growing sense of apathy toward the league, an
QOTW: What would you change about the NHL?
No-touch icing? Realignment? More intense contract restrictions? No more Gary Bettman? What would you change in the NHL?
Can the NHL benefit from the NFL and NBA lockouts?
WIth the NFL & NBA currently locked out, the NHL could have the major league sports landscape to itself after the World Series. Is this a golden opportunity?
Where does Tampa Bay end up in the media pecking order of the NHL's Final Four?
If an NHL team doesn't play in the Ontario, Quebec, or the US Northeast, does it exist to the traditional hockey media?
Lightning exhibition play: Keep it in the Southeast
Preseason games being played at home aren't so important. But the Lightning need to start catering to potential fans and start playing more exhibitions within the southeast -- starting in Orlando.
Parody will be replayed
"History will be Made" reminds us of another marketing campaign that the fans took viral for the NHL... Or mocked the NHL with, at least...
Oddly fitting, Lightning getting in on "Black Friday" sales events
SALE! SALE! SALE! Black Friday! Pennys! Wal-Mart! Target! Tampa Bay Lightning team store!!
Lightning marketing campaign to hit the streets of Tampa
More inventive marketing ideas by the Tampa Bay Lightning to hit the streets of Tampa Bay.
Hockey Night in the US? Not Likely.
The NHL on TV - is Versus really doing them justice? Or would ESPN market the league better?
