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Stamkos at 200

Steven Stamkos' 200th career NHL goal may have been on an empty net, but it was remarkable none-the less.

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As seen on TV! Operators are standing by!

The Bolts partner up with TV pitchman Anthony Sullivan with their latest ticket package, with opinions on the package and commercial varying from positive to stereotypical.

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Lightning exhibition play: Keep it in the Southeast

Preseason games being played at home aren't so important. But the Lightning need to start catering to potential fans and start playing more exhibitions within the southeast -- starting in Orlando.

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Oddly fitting, Lightning getting in on "Black Friday" sales events

SALE! SALE! SALE! Black Friday! Pennys! Wal-Mart! Target! Tampa Bay Lightning team store!!

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Lightning Marketing Genius or Cornball?

The Tampa Bay Lightning's "Together We Will" interactive campaign is leaps and bounds better than the cross-town football team's ticket-recruitment attempts

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